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Lactation Support Group for Black Breastfeeding Week with boober.

BOOBER, On-Demand Lactation Support Provider, to Host Free Lactation Support Group for Black Breastfeeding Week


On Friday, August 31st, boober, the world’s first on-demand lactation support provider, will sponsor a free lactation support group in honor of Black Breastfeeding Week. Black Breastfeeding Week is an annual event that was created by Kimberly Seals Allers, Kiddada Green, and Anayah Sangodele-Ayok to highlight the long-term gaping “racial disparity in breastfeeding rates.”

The free lactation support group, which will be held from 10:30 a.m. to 12 p.m. at boober’s sister organization Birth Day Presence at 182 8th Avenue in Park Slope, Brooklyn, will be hosted by Simone Toomer, CLC, founder of Wise Womban Doula. “Our relationship to food starts immediately, whether at the breast or bottle,” says Toomer, who is passionate about lactation support. “However black women are more likely to bottle feed, their babies more likely to receive formula and less likely to reach their goals around breastfeeding. This issue is multilayered, but lack of resources is one of them. This group will provide evidence-based support to families to further the mission of providing non-biased and accurate education and support for more black and brown families to feed with success.”

“boober is passionate about supporting new parents in their feeding journeys and we recognize Black Breastfeeding Week as an essential means to draw attention to the unacceptable racial disparities in our healthcare system,” says Jada Shapiro, founder of boober and Birth Day Presence.

Parents with babies of all ages are welcome to attend. The gathering will take place up one flight of stairs, so babywearing is recommended. (Parents who bring strollers should plan on folding them and bringing them upstairs into the studio.) Participants will have one-on-one time to address individual needs, as well as opportunities to meet and socialize with others.

boober is the world's first on-demand service that quickly connects new parents to expert, in-person lactation support. boober was created by the founder of Birth Day Presence, New York's most trusted source for doulas and childbirth education, to take the pain and stress out of breastfeeding and the first days of parenting a newborn. Parents can simply text 347-688-5070 or go to and boober will connect them with a vetted lactation professional for an in-person, same-day visit at their home or hospital.

For additional information, please visit

MEDIA CONTACT: Jada Shapiro, jada(at)

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