Founder/CEO Leslie Magsalay-Zeller “Digital Beverage Supply Chain” wins global product discovery network for Pooki’s Mahi® Kafpresso™ coffee pods.
I’m integrating MeowHattan℠ Project (supply chain) to Komo Kitty℠ (digital marketing) roadmap to create a wholistic brand journey. Converting new customers into repeat customers online is easier because we know Pooki’s Mahi products, customer profiles that convert and reward repeat customers.
SAN FRANCISCO May 29, 2019
Silicon Valley beverage brand Pooki's Mahi® announced today Founder/CEO Leslie Magsalay-Zeller wins global product discovery network focused on small businesses with Komo Kitty℠ “Digital Beverage Supply Chain” services. The product discovery network offers smaller retailers an opportunity to purchase Pooki's Mahi luxury Kafpresso™ coffee pods at wholesale prices without having to meet strict purchasing requirements or submit large purchase orders. Small businesses are subject to Pooki's Mahi strict reseller requirements like providing a Certificate of Insurance, COI renewal statement, reseller permit, and ID verification.
Pooki's Mahi Founder/CEO Leslie Magsalay-Zeller explains, “Scrupulous attention to detail is used to determine qualified resellers requesting to sell Pooki's Mahi® brands. Resellers whose customers' profile do not match any of Pooki's Mahi existing customer profiles will not be successful in selling our products. I refuse to partner with large customers that want 'the next big thing.' These type of customers will aggressively negotiate for cheaper pricing and growing their revenues. Larger customers do not care about increasing repeat customer business. Smaller businesses care about having repeat customers.”
“Pooki's Mahi is an online retailer and distributor. Pooki's Mahi owns the supply chain; we manufacture, create, and distribute luxury coffee pods and tea capsules. I know Pooki's Mahi customer's journey like demographic market areas, customer profiles and the customer's path to discovering Pooki's Mahi brands – Pooki's Mahi, Matcha Matcha Man, Kafpresso™ Nespresso coffee pods, or Komo Kitty℠ private label services. Converting new customers online is much easier for Pooki's Mahi because we know our products, customer profiles that convert and have a baseline understanding of what it takes to convert new customers into repeat customers. I analyze big datasets looking for buying patterns, zip codes, interests, education, disposable income, product discovery journey in Pooki's Mahi demographic market areas. Big data analysis and customer feedback drive Pooki's Mahi roadmap,” Pooki's Mahi Founder/CEO Leslie Magsalay-Zeller further explains.
“Unlike marketplaces, Pooki's Mahi does not charge a membership fee. Pooki's Mahi® merchandise, fulfill and ship orders directly for global retailers, national grocery chains, luxury restaurants, and hotels. Pooki's Mahi averages 45%-65% conversion rate for first-time customers. Pooki's Mahi delivers shipments within two business days throughout the USA – Lower 48 states, Alaska and Hawaii. Today large customers have to use a 3rd party provider like Amazon Fulfillment (FBA) or InstaCart for last mile delivery. Customers pay the delivery charge through memberships like Amazon Prime,” explains the high energy Pooki's Mahi Founder/CEO.
Pooki's Mahi has strict requirements for businesses to resell Pooki's Mahi luxury products lines like 100% Kona coffee pods, Matcha Matcha Man® tea pods, and Kafpresso line of Nespresso coffee pods. Strict reseller requirements prevent unauthorized firms from selling Pooki's Mahi products. First, Certificate of Information (COI) with specific amounts for select areas is required. Pooki's Mahi Founder/CEO Leslie Magsalay-Zeller will not approve businesses refusing to provide their firm's COI and COI renewal statement. Second, companies need to submit minimum order requirements of at least one pallet per SKU. Intermingling product SKUs for one pallet is not allowed. Smaller firms struggle to sell through products. Smaller companies may not be financially stable to meet minimum order requirements.
Pooki's Mahi is offering smaller businesses wholesale pricing at a 10% discount to purchase one case of 100% Kona coffee pods, Kafpresso coffee pods or Matcha Matcha Man tea pods. Orders follow Pooki's Mahi online policies and supply chain processes. Pooki's Mahi reserves the right to reject requests from marketplaces allowing unauthorized firms to sell counterfeit Pooki's Mahi products.
Product discovery platforms skip un-necessary go-betweens and brokers that will never deliver sales from new customers. Pooki's Mahi is leveraging the network to reach small multi-national corporations. The product discovery platform selected smaller businesses that have deep roots in technology and grew their brands on social media. The platform chose Pooki's Mahi because of the Silicon Valley-based company exceeds standard operations metrics by owning its supply chain, including sourcing materials, logistics partnerships, and distribution channels. The national grocery chain selected Pooki's Mahi for “Digital Beverage Supply Chain,” a model saving the chain from building a fulfillment and distribution center.
Pooki's Mahi landed the product discovery platform because Founder/CEO Leslie Magsalay-Zeller designed 'Digital Beverage Supply Chain” to minimize the amount of wasted inventory or materials. The global product discovery platform also selected Pooki's Mahi for its digital marketing and brand discovery efforts. Founder/CEO Leslie Magsalay-Zeller is very protective of the Pooki's Mahi customer data.
Founder/CEO Leslie Magsalay-Zeller regularly provides insights on product discoverability, using social media for brand awareness and digital marketing back to the platform team. Pooki's Mahi owns the supply chain from incubating a product idea, manufacturing and go-to-market activities for new product launches. The Silicon Valley technology firm understands customer profile including but not limited to region, zip code, education level, interests, demographic metro areas, and lifestyle activities. Pooki's Mahi digital marketing efforts are focused on customers that live inside Pooki's Mahi target demographic metro areas that have the disposable income to afford luxury beverages like Kafpresso™ coffee capsules, Kona coffee pods or Matcha Matcha Man® tea capsules.
The global platform wanted brand owners and manufacturers like Pooki's Mahi that have strong repeat customer sales and deeply rooted in technology to improve their platform. The product discovery network wanted manufacturers and brand owners to accommodate pricing for smaller businesses.
The Silicon Valley technology company is focused on manufacturing naturally grown single-origin 100% Kona coffee certified organic and teas in recyclable or bio-based pods. Pooki's Mahi utilizes a proprietary supply chain framework created by Founder/CEO Leslie Magsalay-Zeller to manufacture expensive coffee pods or Matcha Matcha Man® tea capsules in a just-in-time model. Pooki's Mahi supply chain ensure customers receive freshly roasted coffee or blended teas.
The performance-driven brand is extremely selective on which platform will sell Pooki's Mahi luxury Kona coffee pods, Kafpresso line of Nespresso coffee pods, or Matcha Matcha Man tea pods.
Pooki's Mahi® new small business resellers an expect:
- Small businesses do not have to meet the minimum order requirement of one pallet per SKU.
- Small business can buy and resell Pooki's Mahi Kafpresso™, 100% Kona coffee pods, and Matcha Matcha Man® tea pods at a 10% discount for wholesale pricing.
- Small businesses are subject to Pooki's Mahi reseller requirements – COI, COI renewal statement, Tax ID, resellers permit, and ID verification.
- Complimentary standard shipping to the Lower 48 states. Pooki's Mahi is testing complimentary two-day shipping to Lower 48 states, Alaska, and Hawaii.
- Small business resellers must pay for international shipping rates for orders shipping to address outside the United States.
- No extra discounts to buy Kona coffee pods, Kafpresso™ Nespresso coffee pods, Matcha Matcha Man™ tea capsules.
- No returns on food or beverage products.
- Orders are fulfilled in two business days. Order(s) will not ship if payment is not received.
- Signature required for select zip codes
- Fedex is Pooki's Mahi transportation partner.
- USPS is used for shipments to USA military bases or customers with PO Box addresses.
- Online only. No phone calls. Product samples are not available.
- Founder/CEO Leslie Magalay-Zeller manages inventory for retailers like Amazon, Walmart, Overstock, Albertsons offering Pooki's Mahi 100% Kona coffee pods.
- Pooki's Mahi owns merchandising managing product catalog, product photos, reseller pricing, minimum order, and shipping requirements.
The Silicon Valley-based food and beverage brand have grown without a loan or venture funding. Pooki’s Mahi Founder/CEO takes a high tech approach to develop and launch new products. The technology executive continues to build and improve architecture to support growing business selling on existing ecommerce platforms. Leslie Magsalay-Zeller designs, and introduce new Pooki’s Mahi® product lines. Pooki’s Mahi continues to update technology platforms supporting multiple channels. The Silicon Valley technology company is focused on manufacturing expensive 100% single origin specialty coffee under its Kona KaKao™, Kafpresso, and Kona Kafpresso brands; as well as Matcha Matcha Man® tea pods.
Kafpresso™ coffee capsules are not the same as 100% Kona coffee for Keurig 1.0, and 2.0 single serve coffee makers. Pooki’s Mahi®, Matcha Matcha Man® are registered trademarks of Pooki’s Mahi. Komo Kitty℠, Kafpresso™, The PMO Practice™, Kona KaKao™, Koffee KaKao™, and Kona Kafpresso™ are trademarks of Pooki’s Mahi. New Product Launch Introductions, Go To Market Planning, and supply chain frameworks are protected under VA 1-924-170.
About Pooki’s Mahi:
Pooki’s Mahi® is a Silicon Valley-based technology company passionate about combining technology, operations, and digital marketing to consistently launch the best Kona coffee pods, new private label coffee capsules and custom tea capsules to market. Silicon Valley technology executive Founder/CEO Leslie Magsalay-Zeller launched Pooki’s Mahi after spending nearly two decades leading product launches in technology companies. Pooki’s Mahi owns the supply chain, sourcing the raw materials and global distribution channels. Pooki’s Mahi’s mission is to change current supply chains into a just-in-time (JIT) model by using technology and processes to launch specialty coffees or teas into the market in a sustainable, or recyclable capsule. Certificate of Insurance is required to resell Pooki’s Mahi 100% Kona coffee pods, or Matcha Matcha Man tea capsules.
Customers partner with Pooki’s Mahi for the efficient supply chain, go to market launch and new product introduction expertise. Global retailers, professional sports teams, luxury hotel chains, and corporate kitchens sell Pooki’s Mahi®. Pooki’s Mahi performance-driven executive team are recognized with 150+ protected IP, 100+ exits, and 50+ awards in technology, operations, and supply chain including Hall of Fame inductions. Pooki’s Mahi Kona coffee capsules, Matcha Matcha Man® tea capsules, Kafpresso™ coffee has been a favorite of customers, charities, celebrities and athletes and have been featured at red carpet events including Celebrity Gift Suites, award shows, and seen on several television shows.
Important Notice Regarding Forward-Looking Statements
This press release contains certain forward-looking statements. Statements that are not historical facts, including statements about our perspectives and expectations, are forward-looking statements. The words “expect,” “believe,” “estimate,” “intend,” “plan” and similar expressions, when related to the Company and its subsidiaries, indicate forward-looking statements. These statements reflect the current view of management and are subject to various risks and uncertainties. These statements are based on multiple assumptions and factors, including general economic, market, industry, and operational considerations. Any changes to these assumptions or factors may lead to practical results different from current expectations. Excessive reliance should not be placed on those statements. Forward-looking statements relate only to the date they were made, and the Company and its subsidiaries undertake no obligation to update forward-looking statements to reflect events or circumstances after the time they were made.
For more information on Pooki’s Mahi custom private label coffee, pods pricing, tea pods visit http://www.pookismahi.com. Follow Pooki’s Mahi on Instagram, Facebook, or Twitter to keep up with news insights to launching private label products. Visit Pooki’s Mahi online policies to learn about zero tolerance.
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